"You'll see more and more perfection of that - computer as servant. But the next thing is going to be computer as a guide or agent"
About this Quote
Jobs is selling an inevitability, but he’s also sneaking in a moral hierarchy. “Computer as servant” flatters the user: you’re the boss, the machine does the drudge work, and the dream is frictionless control. The phrasing carries the early personal-computing promise of empowerment, a Silicon Valley mythos where tools make individuals bigger. “More and more perfection” reads like product-roadmap optimism, the same incremental faith Apple packaged as progress: each release sanded down a little more complexity until technology feels like instinct.
Then he pivots: “the next thing” isn’t just an upgrade, it’s a transfer of authority. A “guide or agent” doesn’t wait for commands; it anticipates, nudges, decides. Jobs is implicitly normalizing that shift as natural evolution rather than a political choice. It’s also a subtle redefinition of “user-friendly”: not merely easier interfaces, but systems that take on judgment. That’s intoxicating in a culture drowning in options and information, and it aligns with Jobs’s taste for curated experiences. Apple didn’t just build devices; it built lanes.
The subtext is the trade: convenience for deference. A servant expands your agency; an agent negotiates it. In the pre-smartphone era this sounded like science-fiction benevolence. In today’s algorithmic reality, it reads like a prophecy with a warning label: once machines become guides, the real question isn’t whether they’re “perfect,” but whose goals they’re optimizing, and how quietly they teach us to want what they can deliver.
Then he pivots: “the next thing” isn’t just an upgrade, it’s a transfer of authority. A “guide or agent” doesn’t wait for commands; it anticipates, nudges, decides. Jobs is implicitly normalizing that shift as natural evolution rather than a political choice. It’s also a subtle redefinition of “user-friendly”: not merely easier interfaces, but systems that take on judgment. That’s intoxicating in a culture drowning in options and information, and it aligns with Jobs’s taste for curated experiences. Apple didn’t just build devices; it built lanes.
The subtext is the trade: convenience for deference. A servant expands your agency; an agent negotiates it. In the pre-smartphone era this sounded like science-fiction benevolence. In today’s algorithmic reality, it reads like a prophecy with a warning label: once machines become guides, the real question isn’t whether they’re “perfect,” but whose goals they’re optimizing, and how quietly they teach us to want what they can deliver.
Quote Details
| Topic | Artificial Intelligence |
|---|---|
| Source | Help us find the source |
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