"I could draw Bloom County with my nose and pay my cleaning lady to write it, and I'd bet I wouldn't lose 10% of my papers over the next twenty years. Such is the nature of comic-strips. Once established, their half-life is usually more than nuclear waste"
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Berke Breathed's quote provides a candid and somewhat humorous reflection on the nature of syndicated cartoons, particularly in the context of their long-lasting appeal and market stability once they have actually ended up being developed. At a glimpse, the quote communicates confidence mixed with a touch of cynicism about the comic strip industry.
Breathed starts with hyperbolic images, suggesting that even if he were to draw "Bloom County"-- a renowned comic strip that he developed-- with his nose, and hand over the writing duties to his maid, it would still keep its readership. This exaggeration highlights his belief in the cartoon's strength and the brand commitment that established comics frequently enjoy. It likewise indicates a critique of the predictability and complacency that can accompany success in the creative world, suggesting that when a cartoon is popular, its quality could considerably decline without necessarily affecting its syndication or readership.
The second part of the quote makes a striking contrast between the durability of cartoons and nuclear waste, noting that the "half-life" of a cartoon can go beyond that of nuclear materials. This analogy highlights the enduring nature of beloved comic characters and narratives. It suggests that, like hazardous waste, a well-liked comic's impact and existence in culture persist long past their preliminary production. This facet of comic strips becomes a paradoxical commentary on how, regardless of their often whimsical and temporary nature, they hold a long lasting impact and presence.
Breathed's reflections encapsulate both a critique of the comic industry's tendency to keep successful entities for extended durations, perhaps at the expense of development, and a gratitude for the significant imprint comics leave on pop culture. Whether through humor or sustaining commentary, comic strips like "Bloom County" inhabit an unique location in individuals's hearts, making them staples that persist long after their original development.
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