"I suggest that what we want to do is not to leave to posterity a great institution, but to leave behind a great tradition of journalism ably practiced in our time"
About this Quote
The intent is managerial but also moral. Luce is directing attention away from permanence and toward performance. It’s a challenge to his own empire: don’t confuse our corporate longevity with our editorial worth. The subtext is that posterity doesn’t actually inherit buildings; it inherits habits. If your newsroom normalizes timidity, access-chasing, or self-mythology, you’ve left a tradition all right, just not a great one.
Context matters: mid-century American journalism was professionalizing and scaling up, increasingly entangled with advertising, prestige, and Cold War consensus. Luce himself was hardly a neutral priest of objectivity; he championed an assertive American worldview. That’s what makes the sentence work: it’s both self-justification and self-discipline. It reframes legacy as something earned in the daily practice of reporting, not stored in the balance sheet.
Quote Details
| Topic | Legacy & Remembrance |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Luce, Henry R. (2026, January 16). I suggest that what we want to do is not to leave to posterity a great institution, but to leave behind a great tradition of journalism ably practiced in our time. FixQuotes. https://fixquotes.com/quotes/i-suggest-that-what-we-want-to-do-is-not-to-leave-101710/
Chicago Style
Luce, Henry R. "I suggest that what we want to do is not to leave to posterity a great institution, but to leave behind a great tradition of journalism ably practiced in our time." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/i-suggest-that-what-we-want-to-do-is-not-to-leave-101710/.
MLA Style (9th ed.)
"I suggest that what we want to do is not to leave to posterity a great institution, but to leave behind a great tradition of journalism ably practiced in our time." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/i-suggest-that-what-we-want-to-do-is-not-to-leave-101710/. Accessed 22 Feb. 2026.



