"In a way, the popularity of Corona came too fast for its own good, initially. We took a few steps back"
- Carlos Alvarez
About this Quote
This quote by Carlos Alvarez suggests that the unexpected rise in appeal of Corona beer was overwhelming and caused some problems. Initially, the business was not prepared for the unexpected boost in need and needed to take a couple of steps back in order to capture up. This could suggest that the business needed to make some modifications to their production procedure or marketing strategy in order to fulfill the brand-new need. It could also suggest that the company needed to take a step back and reassess their strategies in order to make sure that they might deal with the unexpected boost in popularity. The quote suggests that the business had the ability to make the needed changes and is now much better prepared to deal with the increased need.