"It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy"

This quote by David Ogilvy is a strong condemnation of dishonesty in advertising. He is stating that it is incorrect for a marketing agent to motivate people to purchase an item that they would not even permit their own partner to purchase. This implies that the agent knows the item's shortcomings and yet still promotes it to the general public. Ogilvy is recommending that this is a kind of deceptiveness which it is wrong to misinform people in this way. He is also suggesting that the agent ought to be truthful and just promote products that they would be willing to utilize themselves. This quote works as a tip that sincerity is important in marketing and that agents must not be promoting items that they do not think in.