"It used to be that people needed products to survive. Now products need people to survive"

This quote by Nicholas Johnson speaks to the changing nature of the relationship between people and products. In the past, people needed products to survive, such as food, clothes, and shelter. However, in today's world, products need individuals to survive. This is since the success of a product is largely based on its capability to catch the attention of potential customers. Companies must produce items that are attractive to people in order to make a profit. For that reason, individuals are now important for the survival of items. This quote highlights the importance of individuals in the modern economy and the need for business to create items that are attracting consumers.