"Language thus becomes monumental because of the mutations of advertising"

This quote by Robert Smithson speaks to the power of language in advertising. Advertising has the capability to shape and influence the way we believe and act. By using language to produce a particular image or message, marketers can create a lasting impression on their audience. This is why language is so important in advertising. It can be used to create a monument of sorts, a lasting impression that will stay with the audience long after the ad has actually been seen. Language is an effective tool in marketing, and it can be used to create a long lasting effect on the audience. By utilizing language to develop a specific image or message, marketers can create a long lasting impression on their audience that will stay with them for a long period of time.