"Like a midwife, I make my living bringing new babies into the world, except that mine are new advertising campaigns"

David Ogilvy's quote is a metaphor comparing the work of an advertising executive to that of a midwife. He is recommending that, like a midwife, he is responsible for bringing brand-new life into the world. In this case, the new life is advertising projects. Ogilvy is stressing the significance of his work and the impact it has on the world. He is recommending that, simply as a midwife brings new children into the world, he brings brand-new marketing campaign into the world. Ogilvy is highlighting the creativity and skill required to develop effective advertising campaigns, and the importance of his operate in the world of marketing. He is likewise suggesting that, like a midwife, he is accountable for the successful shipment of his projects. Ogilvy's quote is a powerful pointer of the significance of marketing and the impact it can have on the world.