Skip to main content

Daily Inspiration Quote by Jean Baudrillard

"Like dreams, statistics are a form of wish fulfillment"

About this Quote

Baudrillard’s line lands like a dare to anyone who treats numbers as a moral solvent. By pairing statistics with dreams, he doesn’t deny that data can measure; he suggests it can also seduce. Dreams are where desire disguises itself as narrative. Statistics, in modern public life, are where desire disguises itself as objectivity. The jab is aimed less at mathematics than at the cultural theater around it: dashboards, polls, “studies show,” the ritual of citing figures to end an argument rather than deepen it.

The intent is classic Baudrillard: expose how signs replace reality. In his world, media and institutions don’t simply represent events; they manufacture the terms under which events become legible. Statistics become a preferred language because they look like pure description while quietly smuggling in a script about what matters, what counts, what should be optimized. We don’t just gather numbers; we curate them, choose the frame, pick the denominator, decide what “significant” means. Then we act surprised when the outcome affirms the priorities that shaped the measurement in the first place.

The subtext is corrosive: the authority we grant data is often a displaced form of faith. “Wish fulfillment” isn’t only cherry-picking; it’s the deeper comfort of believing that complexity can be domesticated into a percentage, that political conflict can be settled by a graph. Written against late-20th-century technocracy and mass media, the line reads today as an antidote to both corporate KPI culture and algorithmic governance: the more quantified the world becomes, the easier it is to confuse precision with truth.

Quote Details

TopicDeep
More Quotes by Jean Add to List
Jean Baudrillard on statistics as wish fulfillment
Click to enlarge Portrait | Landscape

About the Author

France Flag

Jean Baudrillard (July 29, 1929 - March 6, 2007) was a Sociologist from France.

31 more quotes available

View Profile

Similar Quotes

Robyn Hitchcock, Musician
Anais Nin, Author