"Now we're doing it for different reasons. We're doing it to bring back the families to the game, people who love the game, and make it an affordable night's entertainment"

The statement by Bobby Hull reflects a significant shift in motivation within the context of sports, specifically the hockey world. Rather than focusing on profit, prestige, or maintaining tradition solely for its own sake, Hull emphasizes a more community-driven and accessible approach to organizing the sport. By mentioning “different reasons,” he hints at a transformation from possibly more commercial or competitive imperatives in the past, to a vision aligned with inclusivity and the well-being of the fan base.

The intention to “bring back the families to the game” underlines the importance of creating an environment where people of all ages and backgrounds feel comfortable and welcomed within the arena. Sports, in Hull’s ideal, function not just as contests to be won or lost, but as communal gatherings where shared passion strengthens social bonds. The specific focus on families also suggests a desire to inspire younger generations and rekindle multigenerational participation, something that elevates the sport from a simple pastime to a tradition people can pass down.

Referencing “people who love the game,” Hull acknowledges the loyal supporters who are the sport’s lifeblood. By directing attention to these enthusiasts, he shows respect for grassroots fans whose genuine love is foundational to the sport’s enduring popularity. Their investment goes beyond financial contributions; it is emotional, often stretching back through years or even decades.

The aspiration to “make it an affordable night's entertainment” directly addresses the growing concern that sports events have become financially prohibitive for many. Hull is advocating for accessibility, challenging rising ticket prices and associated costs that can alienate average families. By restoring affordability, he aims to democratize the experience, ensuring that economic barriers do not prevent anyone from enjoying and participating in the sport. Altogether, his words embody a philosophy rooted in community, inclusion, and the preservation of sports as a joyful, shared experience rather than an exclusive luxury.