"Now, what tends to happen is that the stories get hyped. And the medicines are not quite as revolutionary and as dramatic as they seem to be. But, certainly, various phases of this problem are being attacked by the pharmaceutical companies"

Mort Kondracke is suggesting that the stories about new medicines and treatments can be overhyped and not as innovative as they seem. He is warning that while pharmaceutical business are assaulting numerous elements of the issue, the outcomes might not be as remarkable as they appear. He is highlighting that it is very important to be familiar with the potential for exaggeration and to be practical about the results of brand-new treatments. Kondracke is recommending that while development is being made, it is important to be familiar with the potential for over-promising and under-delivering.