"Our goal is not to build a platform; it's to be cross all of them"

Mark Zuckerberg's quote recommends that the goal of his business is not to focus on developing a single platform, but rather to be present throughout all platforms. This might suggest that the business is aiming to broaden its reach and existence in the digital world, by developing products and services that can be accessed from any platform. This might likewise imply that the company is aiming to produce a unified experience throughout all platforms, so that users can access the same functions and services no matter the platform they are utilizing. By doing this, the company can guarantee that its services and products are accessible to the largest possible audience. Eventually, this quote suggests that the company is looking to develop a presence that is not limited to a single platform, however rather is accessible from any platform.