"So we're living by that sword, and we're going to cut every now and then from it's backlash"

The quote by Vince McMahon, "So we're living by that sword, and we're going to cut every once in a while from its reaction", is a metaphorical statement filled with nuanced meaning, frequently translated through the lens of his experience in the professional wrestling industry. As the previous CEO and chairman of World Wrestling Entertainment (WWE), McMahon's career has actually been marked by risk-taking, aggressive company strategies, and frequently controversial choices. The "sword" in this context signifies the vibrant and high-stakes maneuvers that define the ethos of his service approach. Living by the sword recommends a dedication to a particular course or set of concepts, completely accepting the threats and rewards that accompany them.

The second part of the quote, "and we're going to cut every now and then from its backlash", acknowledges the fundamental consequences that include living by such concepts. In a service like WWE, where storylines can push borders and management choices can stir popular opinion, the 'reaction' refers to the inescapable criticisms and difficulties faced. The act of 'cutting' from this reaction indicates a level of acceptance and resilience, an understanding that these criticisms are an integral part of the path selected. It suggests a readiness to deal with difficulty, implying that the benefits of their aggressive techniques exceed the negatives.

By acknowledging that backlash will eventually take place, McMahon may also be recommending a tactical orchestration of controversy, where determined risks occasionally lead to unfavorable feedback, yet add to the total vibrant and resistant nature of the enterprise. It highlights a philosophy where threat is not just anticipated but deemed necessary for innovation and preserving a competitive edge.

In essence, McMahon's quote highlights a commitment to a visionary organization strategy that welcomes dangers, understands reaction as a natural byproduct, and views debate as an occasional tool in the broader narrative of success and development.