"That's what show business is, sincere insincerity"
About this Quote
Coming from Hill, the line lands with extra bite. His career was a masterclass in broad, tightly engineered comedy - chase sequences, sketches, innuendo - delivered with the timing of a craftsman and the face of a harmless clown. That persona itself was “sincere insincerity”: he played at being cheeky, naïve, and lovable while executing something meticulously calculated to hit laughs. The public sees spontaneity; the performer lives in rehearsal, edit, and repetition.
The subtext is not purely cynical. Hill is also defending professionalism. “Insincerity” isn’t necessarily lying; it’s technique. Actors cry on cue. Comedians feign surprise at a punchline they’ve told a thousand times. Hosts beam as if every guest is fascinating. The sincerity is the commitment to the bit, the willingness to do the job honestly even when the emotion is borrowed.
It also hints at the moral itch beneath mass entertainment: we reward authenticity, then punish anyone who reveals the scaffolding. Hill’s phrase admits the scaffolding is the point - a kind of honesty that only works if it keeps pretending.
Quote Details
| Topic | Witty One-Liners |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Hill, Benny. (2026, January 17). That's what show business is, sincere insincerity. FixQuotes. https://fixquotes.com/quotes/thats-what-show-business-is-sincere-insincerity-30085/
Chicago Style
Hill, Benny. "That's what show business is, sincere insincerity." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/thats-what-show-business-is-sincere-insincerity-30085/.
MLA Style (9th ed.)
"That's what show business is, sincere insincerity." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/thats-what-show-business-is-sincere-insincerity-30085/. Accessed 19 Feb. 2026.