"The agency was desperate to get started with the commercials in 1976, but I was working on Star Wars"

David Prowse's quote suggests that the agency was eager to begin airing commercials in 1976, but Prowse was not able to do so due to his participation in the production of Star Wars. This suggests that Prowse was a part of the Star Wars production group, and that his participation in the task was so fantastic that it prevented him from handling any other jobs. This quote likewise suggests that the company was really eager to begin airing commercials in 1976, which implies that the firm was positive in the success of the commercials and was seeking to take advantage of the prospective success. Prowse's participation in Star Wars was so fantastic that it avoided him from taking on any other projects, which reveals the devotion he had to the task. This quote likewise highlights the value of Star Wars in the show business, as it was so essential that it avoided Prowse from handling other projects.