"The greatest thing apartheid did was convince people that they were separate"
About this Quote
The phrasing is deceptively simple: "did" frames apartheid as an active agent, and "convince" points to persuasion rather than brute force. That's the subtext: oppression doesn't only rely on laws, it recruits psychology. The real "greatest thing" is bitter irony, a comic inversion that mocks how regimes measure success. Apartheid "succeeded" most when it got ordinary people to internalize its categories and police them voluntarily, when the fence moved from the street into the mind.
Context matters because South Africa's formal apartheid ended, but the mental architecture lingers: neighborhood lines, school pipelines, language, class, and the reflexive suspicion of the "other". Noah's intent isn't to flatten the horror into a clever quip; it's to show why the afterlife of apartheid is so stubborn. If you can be convinced you're separate, you can be convinced you don't owe each other anything. That's the kind of punchline that isn't built to get a laugh - it's built to leave a bruise.
Quote Details
| Topic | Equality |
|---|---|
| Source | Born a Crime: Stories from a South African Childhood (2016) |
| Cite |
Citation Formats
APA Style (7th ed.)
Noah, Trevor. (2026, February 3). The greatest thing apartheid did was convince people that they were separate. FixQuotes. https://fixquotes.com/quotes/the-greatest-thing-apartheid-did-was-convince-184879/
Chicago Style
Noah, Trevor. "The greatest thing apartheid did was convince people that they were separate." FixQuotes. February 3, 2026. https://fixquotes.com/quotes/the-greatest-thing-apartheid-did-was-convince-184879/.
MLA Style (9th ed.)
"The greatest thing apartheid did was convince people that they were separate." FixQuotes, 3 Feb. 2026, https://fixquotes.com/quotes/the-greatest-thing-apartheid-did-was-convince-184879/. Accessed 12 Feb. 2026.




