"There is only one way... to get anybody to do anything. And that is by making the other person want to do it"

This quote by Dale Carnegie recommends that the most reliable way to get somebody to do something is to make them want to do it. This implies that the best method to motivate someone is to appeal to their own desires and interests. It recommends that if you want someone to do something, you should focus on what they will acquire from it, rather than what you will gain. This could be in the kind of benefits, acknowledgment, or just the fulfillment of a job well done. Eventually, this quote recommends that the very best way to get somebody to do something is to make them wish to do it.