"We fully expect our competitors to join us in embracing open standards with their next redesigns"

In this quote, Mike Davidson is revealing his expectation that their rivals will follow their lead in accepting open standards with their next redesigns. Open requirements describe making use of open source software and technology, which is freely available to the general public and can be utilized and customized by anyone. By welcoming open standards, companies can benefit from the cumulative understanding and knowledge of the open source community, along with the expense savings associated with utilizing totally free software application. Davidson is positive that their rivals will acknowledge the benefits of open standards and follow their lead in utilizing them for their next redesigns. This could cause a more competitive market, as business strive to produce the very best product or services utilizing open source technology.