"We see ourselves as first helping to open up markets to competition"

This quote by Kenneth Lay recommends that the business he is associated with is concentrated on creating a competitive market. This could suggest that the company is aiming to separate monopolies or oligopolies, permitting more competition in the market. This could likewise indicate that the business is looking to create brand-new markets, allowing for more competition in locations that might have formerly been controlled by a few players. By developing more competition, the business is most likely aiming to increase consumer option and drive down costs. This could likewise cause increased development and better quality products. Ultimately, this quote suggests that the business is wanting to develop a more competitive market, which might benefit both consumers and the business itself.