In this quote, Alan Bates is recommending that there are times when following the rules or traditional techniques may not be the very best technique, even in the world of comedy. He is indicating that sometimes, it is necessary to believe outside the box and take dangers in order to create something truly unique and entertaining. This might be seen as a pointer to not be afraid to break away from the standard and explore new ideas, as it may result in unanticipated and effective results. Bates is highlighting the significance of creativity and originality in funny, rather than merely depending on developed formulas.