Famous quote by Ray Kroc

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Creativity is a highfalutin word for the work I have to do between now and Tuesday
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"Creativity is a highfalutin word for the work I have to do between now and Tuesday"

- Ray Kroc

About this Quote

In the quote "Creativity is a highfalutin word for the work I need to do between now and Tuesday", Ray Kroc, the American business person who broadened McDonald's from a local chain to an international franchise, offers a down-to-earth point of view on creativity. He implies that, while creativity is often viewed as a lofty or sophisticated idea, in reality, it is embedded in the regular, everyday tasks needed to accomplish concrete results.

By explaining creativity as a "highfalutin word", Kroc suggests that it is typically romanticized or provided more weight than needed, particularly in organization contexts where practical outcomes are vital. "Highfalutin" suggests pretentiousness or an inflated sense of value, which contrasts Kroc's more grounded view of creativity as a tool or essential aspect in accomplishing everyday jobs.

The expression "the work I have to do in between now and Tuesday" provides a timeframe, emphasizing urgency and the requirement for instant action. It highlights that imagination isn't simply an abstract suitable but a practical approach to analytical and innovation in the face of tight deadlines and practical constraints. For Kroc, creativity isn't about awaiting groundbreaking ideas to strike; it's about engaging in proactive and continuous efforts to find options to instant challenges.

In a wider sense, the quote reflects an approach where success is originated from consistent, persistent work rather than occasional flashes of genius. It acknowledges the need of applying creative thinking in routine jobs to drive development, adapt to changing scenarios, and remain competitive. This perspective can resonate strongly with business owners, supervisors, or anyone associated with company operations, highlighting the idea that imagination manifests through dedication, discipline, and the stable grind of day-to-day obligations.

Kroc's practical view might serve as a suggestion that development frequently comes from relentless analytical which what may appear to be mundane can act as fertile ground for creative developments when approached with the right state of mind.

About the Author

USA Flag This quote is written / told by Ray Kroc between October 5, 1902 and January 14, 1984. He/she was a famous Businessman from USA. The author also have 15 other quotes.

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