"Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well"
About this Quote
The sly move is the clause “like everything that gives pleasure.” Westwood links fashion to the entire ecosystem of human enjoyment - art, sex, food, music - and smuggles in an ethic: pleasure isn’t automatically suspect. In a culture trained to see enjoyment as indulgence and seriousness as virtue, she flips the moral hierarchy. If it gives pleasure, it deserves craft. “Worth doing well” is a subtle rebuke to fast-fashion apathy and trend-chasing. She’s not praising shopping; she’s praising design: intention, construction, intelligence.
Context matters because Westwood’s career was built on turning style into argument. From punk’s DIY aggression to later historical tailoring, she treated clothing as a public-facing manifesto. That makes this line less like a pep talk and more like a standard: if fashion is going to take up time, labor, and resources, it should be done with imagination and responsibility. The subtext: don’t sneer at fashion - demand more from it.
Quote Details
| Topic | Art |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Westwood, Vivienne. (n.d.). Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well. FixQuotes. https://fixquotes.com/quotes/fashion-is-very-important-it-is-life-enhancing-23217/
Chicago Style
Westwood, Vivienne. "Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/fashion-is-very-important-it-is-life-enhancing-23217/.
MLA Style (9th ed.)
"Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well." FixQuotes, https://fixquotes.com/quotes/fashion-is-very-important-it-is-life-enhancing-23217/. Accessed 2 Feb. 2026.








