"In those days it was pretty cut and dry. If you had a record company believing in you enough to cut an album then you had better have the ability to work the album on the road"
- Lou Gramm
About this Quote
Lou Gramm's quote reflects on a time in the music market when the characteristics of ending up being an effective artist were greatly dependent on both the support of record business and the artist's capability to carry out live. The expression "cut and dry" suggests that the process was straightforward, suggesting that the path to success had clearly defined steps and expectations.
In "those days," record business played a vital gatekeeping function in the music market. Their belief in an artist was signified by a considerable investment, both economically and resource-wise, to "cut an album." This term refers to the production and recording of a music album, a process that needed significant support due to the expenses connected with studio time, professional production, and marketing efforts.
Gramm points out that protecting a record offer was just the beginning. The expression "work the album on the road" underscores the value of touring and live performances in an artist's success. In an era before digital streaming, live shows was among the primary avenues for promoting music. Artists had to show their ability to engage and expand their fan base through live performances, turning concert-goers into record buyers.
This model suggested a cooperative relationship in between the artist and the record business. The business provided the essential tools and platform, while the artist devoted to an extensive amount of touring and live performances to drive album sales. The success of an album therefore relied not just on its production quality however also on the artist's charisma and the capability to translate studio recordings into engaging live experiences.
In essence, Gramm's quote highlights a bygone period of the music industry where tangible albums and live performances were main to an artist's profession, a contrast to today's digital period where online presence and streaming metrics also play a pivotal role.
This quote is written / told by Lou Gramm somewhere between May 2, 1950 and today. He/she was a famous Musician from USA.
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