"It is the growth of advertising in this country which, more than any single element, has brought the American magazine to its present enviable position in points of literary, illustrative and mechanical excellence"

This quote by Edward Bok speaks to the power of advertising in the United States. Bok is suggesting that marketing has been the driving force behind the success of American magazines. He is praising the growth of marketing in the country, noting that it has been the single essential consider the magazines' success. Bok is also highlighting the magazines' literary, illustrative, and mechanical quality, which he thinks has actually been enabled by the growth of advertising. This quote speaks with the significance of marketing in the United States and how it has helped to form the success of American magazines. It likewise acts as a pointer of the power of marketing and how it can be used to develop success.