"It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers"

This quote by Jeff Zucker recommends that there is a growing trend of audiences and marketers desiring different methods to reach each other. This could be analyzed as a shift in the way that audiences and marketers interact with each other. It might be viewed as a sign of the times, as viewers and advertisers are both searching for new and innovative ways to reach each other. This might be seen as a positive advancement, as it might lead to more imaginative and effective methods for viewers and advertisers to communicate. It might also lead to more opportunities for both audiences and advertisers to take advantage of each other. Eventually, this quote recommends that audiences and marketers are both trying to find new and innovative ways to reach each other, and this might be a positive development for both celebrations.