"Obsolescence never meant the end of anything, it's just the beginning"
- Marshall McLuhan
About this Quote
This quote by Marshall McLuhan speaks to the idea that obsolescence is not the end of something, however rather the beginning of something brand-new. He recommends that when something ends up being outdated, it is not completion of its effectiveness, but rather the start of something new. This idea is particularly appropriate in today's world, where innovation is continuously evolving and becoming outdated. We can see this in the manner in which brand-new innovations are continuously changing old ones, and how the old technologies are frequently utilized in new and innovative methods. McLuhan's quote encourages us to take a look at obsolescence as a chance for development and progress, instead of an end. It reminds us that even when something is no longer helpful in its existing form, it can still be used in new and innovative methods. Obsolescence can be viewed as a chance to begin something new, rather than completion of something.
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