"One thing I always heard from the begining when I talked about this being a movie - was that the rule is that animated movies don't work unless they're Disney movies for kids. Unless they're family movies"

The quote by Mike Judge highlights the pervasive industry understanding regarding animated movies and their market success. Judge describes a commonly held belief that, for an animated movie to be successful, it should be a family-friendly film, typically associated with Disney's brand and style.

Historically, Disney has dominated the animation industry, developing a strong presence with its attract kids and household audiences. This supremacy might give rise to the notion that animation is associated with children's home entertainment. Disney films are generally defined by their universal themes, dynamic animation, unforgettable songs, and heartwarming stories, which have actually made them interesting a broad audience, consisting of parents and children. This formula has been extremely effective, contributing to the understanding Judge describes in the quote.

Additionally, the statement indicates that the animation medium is extensively underestimated in its capacity for storytelling. The assumption that animated films must cater mainly to kids or families can possibly restrict the expedition of varied narratives, genres, and audiences within animation. Despite its prospective as a medium for artistic expression, storytelling, and cultural commentary, animation is typically pigeonholed into a particular category focused on family appeal. This might prevent innovation and the production of animated films targeted at more fully grown audiences or those checking out non-traditional themes.

However, it's worth noting that this understanding has been challenged for many years. Studios like DreamWorks, Pixar (in spite of being under the Disney umbrella), and global creators like Studio Ghibli have actually expanded the scope of animated movies, taking on more diverse themes and audiences. In addition, the rise of adult animation in tv suggests a growing acceptance and appreciation of animation as a versatile medium.

Eventually, Judge's quote shows a market stereotype that might limit imaginative capacity. It underpins the requirement for more comprehensive recognition of animation's capability to inform varied stories that resonate with audiences beyond the conventional household market.