"There are a lot more TV sets in use on Monday night than on Sunday afternoon"

Pete Rozelle's quote is a reflection of the altering landscape of tv viewership. It recommends that people are most likely to enjoy television on Monday nights than on Sunday afternoons. This might be due to a range of aspects, such as individuals having more free time on Monday nights after work or school, or due to the fact that of the schedule of more interesting shows on Monday nights. It could also be because of the truth that Sunday afternoons are often filled with family activities, such as going to church or hanging out outdoors. Whatever the reason, Rozelle's quote is a testament to the reality that tv viewership is moving which individuals are increasingly relying on their TVs on Monday nights. This shift in viewership has had a major influence on the tv industry, as networks and marketers have actually needed to adjust their techniques to accommodate the altering practices of viewers.