Famous quote by Michael King

"Big media companies have lots of money and content, but they have no way to tap into a good base of users"

About this Quote

In this quote, Michael King is highlighting the limitations of big media business regardless of their huge resources. He mentions that these business might have a large amount of money and content at their disposal, but they lack the capability to get in touch with a strong user base. This might be due to a variety of aspects, such as outdated marketing techniques or a lack of understanding of their target audience. Without a strong user base, these companies might struggle to successfully reach and engage with their audience, ultimately hindering their success in the media market. King's statement functions as a suggestion that even with all the resources worldwide, a business's success eventually depends upon its capability to get in touch with its users.

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Tags	Big Good Money

About the Author

This quote is written / told by Michael King between December 15, 1945 and March 30, 2004. He was a famous Historian from New Zealand. The author also have 5 other quotes.
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Peter Chernin

"There's probably a way to use that great content and to live under the radar now and then in order to reach a new audience. That's the thinking I'm talking about"

John Tesh, Musician

"We have to do more than keep media giants from growing larger; they're already too big. We need a new set of rules that will break these huge companies to pieces"

Ted Turner, Businessman

"The thing that people seem to miss about not just Google, but also our competitors, Yahoo, eBay and so forth, is that there's an awful lot of communities that have never been served by traditional media"

Eric Schmidt, Businessman

"There is so much media now with the Internet and people, and so easy and so cheap to start a newspaper or start a magazine, there's just millions of voices and people want to be heard"

Rupert Murdoch, Publisher

"Nobody has ever built a reliable peer-to-peer service, where people can really access all the music they want in one location,... Once I got it into my head, I couldn't imagine the media space without one"

Shawn Fanning, Businessman

"It is quite clear that compelling content, which is made available on economic terms that respect the intellectual rights of owners, can be a tremendous spur to the growth of broadband networks"