"If your job is to leaven ordinary lives with elevating spectacle, be elevating or be gone"

This quote by George Will is a tip to those in the show business to strive for excellence in their work. It is a call to action to develop something that is not only entertaining, but likewise motivating and uplifting. Will is recommending that if you are in business of offering entertainment, you should make every effort to make it something that will leave a long lasting impression on your audience. He is saying that if you are not supplying something that is raising and inspiring, then you need to not be in the business. This quote is a pointer to those in the show business to strive for quality and to produce something that will leave a lasting impression on their audience. It is a call to action to develop something that is not only amusing, however also motivating and uplifting. Will is recommending that if you remain in business of providing home entertainment, you should strive to make it something that will leave a lasting impression on your audience. He is saying that if you are not supplying something that is raising and inspiring, then you need to not remain in the business.