"In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create"
- David Ogilvy
About this Quote
This quote by David Ogilvy speaks to the importance of being able to market and sell one's imaginative ideas in the modern-day business world. It implies that having an imaginative and initial idea is not enough to be effective in organization. It is likewise needed to be able to efficiently interact and promote the idea to possible clients. This implies that having the ability to believe outside package is insufficient; one need to also have the ability to successfully interact and market the concept to the public. This quote stresses the value of having both imaginative and marketing abilities in order to achieve success in the modern-day company world. It is not enough to merely have an excellent idea; one need to likewise be able to efficiently interact and promote it in order to make it effective.
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