"It is the advertiser who provides the paper for the subscriber. It is not to be disputed, that the publisher of a newspaper in this country, without a very exhaustive advertising support, would receive less reward for his labor than the humblest mechanic"

Alexander Hamilton is highlighting the importance of advertising in the paper market. He is saying that without marketing, the publisher of a newspaper would not have the ability to make a living. He is likewise suggesting that the publisher of a paper is not as rich as the humblest mechanic, and that marketing is the only way for them to make a living. This quote is a pointer of the power of advertising and how it can help to sustain a service. It also acts as a tip of the importance of supporting regional companies and newspapers, as they rely greatly on marketing to survive. Marketing is a key element of the paper market, and without it, the market would suffer greatly.