This quote by Joe E. Lewis suggests that it is helpful to spend time with people who are of a greater quality. It indicates that the company you keep can have a favorable effect on your life. It might mean that if you associate with individuals who are successful, you can learn from them and acquire valuable insight. It might likewise suggest that if you hang around with individuals who are more experienced, you can take advantage of their wisdom and understanding. Additionally, it could indicate that if you spend time with individuals who are more effective, you can gain access to resources and chances that you may not have had access to otherwise. Eventually, this quote suggests that it pays to relate to people who are of a higher caliber.