"It's a video release as well so I have to be perfectly honest and go, probably not specifically for DVD, but there are extra bits on it that aren't on anything else, so as exciting as that sounds"

In this quote, Jo Brand is discussing a video release and sheds light on its intended format and content. Let's break down the elements of the statement for an extensive understanding.

To start with, Brand acknowledges the double nature of the release by stating, "It's a video release as well", suggesting that the item is offered in more than one type of media. This suggests a factor to consider for various audience choices and access to technology, as video releases can deal with both digital streaming services and conventional hard copies.

When Brand says, "I need to be perfectly honest and go, most likely not specifically for DVD", she is confessing that the DVD format may not have actually been the primary focus or driving force behind the release. This sincerity may reflect the decreasing pattern in DVD sales and use, prevalent at the time of the release, as streaming services and digital formats were ending up being more popular.

However, she offers an incentive by specifying, "there are extra bits on it that aren't on anything else". This suggests that the release consists of special functions or additional material that is exclusive to this version. Such extras can attract collectors or dedicated fans who look for extra product not available through other formats or standard editions of the work.

Finally, her comment, "so as interesting as that sounds", can be seen as self-deprecating humor, a common quality in Jo Brand's public personality. She acknowledges that while the additional content is a selling point, she does so with a tempered interest, playing into her comedic style.

In essence, Brand offers a sincere view of the video's release objectives, acknowledges the shift in media usage patterns, and leverages exclusive content to maintain interest, all while remaining real to her comical roots.