"Marvel books also feed into the smaller publishers and the fact that this is happening in the same month we're launching Ultimate Fantastic Four is no coincidence"

In this quote, Mark Millar is discussing the impact of Marvel books on smaller sized publishers. He recommends that the success of Marvel books has a ripple effect on the industry, benefiting smaller sized publishers also. Millar also points out the launch of Ultimate Fantastic Four, implying that it is a tactical relocation by Marvel to profit from the existing success of their books. This quote highlights the interconnectedness of the publishing world and how the actions of one major gamer can have a considerable influence on others. It also showcases the business savvy of Marvel in strategically timing their releases to optimize their success.