"We made this really dumb decision to put on the cover nothing from South Park but just a real life photo of a piece of pooh dressed up like Mr. Hankey, and a lot of people didn't, they didn't even know what it was"

This quote by Trey Parker is referring to a choice made to put a reality photo of a piece of pooh dressed up like Mr. Hankey on the cover of a South Park related item. This choice was seen as an error by lots of people, as they did not understand what the image was supposed to represent. This quote highlights the importance of comprehending the target market when making choices about marketing and product style. It is essential to consider the context of the item and the audience it is meant for when making decisions about the design and marketing of an item. If the target audience does not comprehend the product, it is unlikely to be effective.