"When I speak to students and they ask how much money you can make in art, as if that is a reason to persue it, I tell them to do something else"

Joe Murray is suggesting that money must not be the main incentive for pursuing a profession in art. He thinks that art needs to be pursued for its own sake, and not for the possible monetary rewards. He is encouraging students to think of the intrinsic worth of art, and to think about the pleasure and satisfaction that comes from developing something gorgeous. He is also cautioning them that art is not a trustworthy source of income, and that they must not anticipate to make a lot of money from it. He is suggesting that if cash is the primary incentive, then they should pursue a various profession. Joe Murray's message is clear: art needs to be pursued for its own sake, and not for the potential monetary benefits.